Jammbo, a self-funded toy startup, launches its new B2B e-commerce marketplace, Jammbomart (Jammbomart.com), facilitating streamlined bulk ordering of Jammbo products for distributors and retailers nationwide.
The platform sets a Minimum Order Quantity (MOQ) of ₹50,000 and offers credit up to ₹10 lakh with a 30-day credit period, aiming to enhance accessibility and convenience in the toy market. With ambitions to capitalize on India’s burgeoning toy industry, projected to grow at a CAGR of 10.6% to $4.4 billion by 2032, Jammbo aims to transform the sector through Jammbomart.
Co-Founder and CEO Manasvi Singh highlights that Jammbomart originated as a supply chain optimization initiative and has since evolved into a comprehensive solution aimed at modernizing the toy market. Meanwhile, Co-Founder & CMO Anirban Chatterjee underscores their strategy of incentivizing retailers with quarterly rewards, such as international trips and support for store renovations, to cultivate a dynamic retail environment.
Founded by Archit Bhargava (Co-Founder & CFO) and Vipin Nijhawan (Co-Founder & CPO), Jammbo plans to expand its product offerings to over 100 toys and 350 Stock Keeping Units (SKUs) by the end of 2024, projecting ₹150 crore in total revenue by year-end, with Jammbomart contributing ₹100 crore in the next 15 months.