Laiqa Wellness, a femtech startup based in Gurugram, has secured Rs 15 crore in funding from IvyCap Ventures, an early-stage venture capital firm. This investment will be used to enhance the company’s technology-driven solutions focused on personalized hormonal health monitoring, point-of-care assessments, and AI-powered recommendations.
Founded in August 2023 by Monica Bindra, Harmeet Bindra, and Meenakshi Singh, Laiqa Wellness aims to address women’s wellness by offering personalized care to manage hormonal imbalances. The company’s platform helps users tackle a range of conditions such as PCOS, thyroid disorders, insulin resistance, sleep issues, and other lifestyle-related health concerns. The Laiqa app provides tools like cycle-synced diets, fitness routines, and herbal remedies, enhancing the wellness journey for women.
The cofounders emphasized that this funding supports their vision of creating accessible tools and care for women, enabling them to prioritize their health. They plan to expand their community reach and continue innovating sustainable products and services that significantly impact women’s lives.
Vikram Gupta, Founder and Managing Partner of IvyCap Ventures, highlighted Laiqa’s unique approach of integrating modern science with Ayurveda, which distinguishes it in the market. IvyCap Ventures, founded in 2011, has invested in various sectors, including healthtech, consumer tech, fintech, and edtech. The firm recently announced the final close of its third fund at Rs 2,100 crore, with plans to support around 25 early-stage startups, including Laiqa Wellness and healthcare financing startup Icanheal.