NODWIN Gaming has taken a significant leap in India’s gaming ecosystem by acquiring Trinity Gaming, a leading gaming agency and Creator Service Provider (CSP), in a ₹24 crore deal. This strategic move will make Trinity Gaming a wholly-owned subsidiary of NODWIN Gaming, further expanding its footprint in gaming content and influencer management.
The acquisition involves a combination of a secondary sale and a stock swap, with ₹4.8 crore being paid in cash and ₹19.2 crore in NODWIN Gaming shares. As part of the agreement, Trinity Gaming’s founders, Abhishek Aggarwal and Shivam Rao, will become shareholders of NODWIN Gaming and will continue to spearhead the business.
Founded in 2019, Trinity Gaming has carved a niche in India’s gaming industry, managing over 1,000 creators and collaborating with renowned global brands such as Samsung, Realme, iQOO, and Krafton. The company stands out as a key Multi-Channel Network (MCN) for YouTube Gaming and a CSP for Meta in India.
This acquisition aligns with NODWIN Gaming’s vision to enhance its presence in emerging markets, including Africa, Southeast Asia, Central Asia, and the Middle East. It will also integrate NODWIN’s Unpaused Talent business into Trinity Gaming, enabling a seamless expansion of services under the leadership of Trinity’s founders.
Akshat Rathee, Co-Founder of NODWIN Gaming, expressed his enthusiasm: “Trinity Gaming has been a trusted partner for years, and this acquisition strengthens our ability to deliver comprehensive solutions across the gaming ecosystem. Their expertise in creator management, brand partnerships, and community engagement will significantly bolster our regional and global footprint.”
Abhishek Aggarwal, Co-Founder of Trinity Gaming, highlighted the milestone: “Joining NODWIN Gaming enables us to create unparalleled opportunities for India’s content creators and brands. Together, we can scale the gaming ecosystem and deepen connections with a passionate audience.”
Shivam Rao, Co-Founder of Trinity Gaming, added: “This collaboration is a game-changer, merging NODWIN’s esports dominance with our creator-focused expertise. The opportunities ahead are immense for creators, brands, and the broader gaming community.”
This acquisition comes amidst NODWIN Gaming’s rapid growth and expansion into new territories, complementing its recent acquisitions of Comic Con India, Freaks 4U Gaming, Publishme, Branded, and Ninja Global. By integrating Trinity Gaming, NODWIN strengthens its appeal to the youth demographic, driving innovation and growth in the gaming sector.
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