Ennoventure, a leading provider of brand protection and authentication solutions, has successfully raised $8.9 million in its Series A funding round. The round was led by Tanglin Venture Partners, a Singapore-based venture capital firm, with support from existing investors including Fenice Investment Group and additional SAFE investors.
The funding will be directed towards enhancing Ennoventure’s product offerings and advancing its mission to deliver superior brand protection on a global scale, according to a statement from the company.
Founded in 2018 by Padmakumar Nair and Shalini V. Nair, Ennoventure specializes in AI-driven cryptographic signature solutions for product packaging tracking. By utilizing cutting-edge technologies such as AI and blockchain, the platform enables businesses to track the packaging of products, authenticate them, and manage their supply chains. Consumers can scan product packaging and access information on a web-based platform, which includes interactive features such as videos, augmented reality (AR), and virtual reality (VR). Ennoventure serves various sectors, including pharma, FMCG, agriculture, and more.
Ennoventure’s patented invisible signature technology has become indispensable for industries such as FMCG, automotive, and industrial spare parts. It enables businesses to authenticate products in real-time, safeguarding them from counterfeit risks. The company leverages AI and cryptographic techniques to authenticate billions of products worldwide.