Bengaluru-based startup Ayna has successfully secured $1.5 million in seed funding, led by the early stage investment platform Inflexor Ventures. This funding marks a significant milestone for Ayna as it aims to enhance its AI capabilities, expand its team, and accelerate its mission to democratize high-quality product photography for businesses of all sizes.
Co-founded by Aastha Rajpal and Yash Bansal, Ayna specializes in generative AI technology tailored for product photography. The startup enables brands such as Reliance Retail’s Clovia, Wakefit, and WomanLikeU to conduct studio-quality product photoshoots at scale, entirely eliminating the need for physical setups.
Ayna’s proprietary Compound Foundational Models (CFMs) distinguish it from traditional methods and basic AI solutions by providing brands with meticulous control over every aspect of their product images. This level of detail empowers brands to optimize their visuals effectively, enhancing conversion rates while minimizing costs, turnaround times, and creative constraints.
The funding round comes at a time of heightened investor interest in generative AI startups, with the sector collectively raising nearly $100 million in the past six months. Ayna joins a prestigious list of innovators in this space, including Sarvam AI, Ema, Neysa, Vodex, and KonProz, highlighting the growing significance of AI-driven solutions across diverse industries.
With this fresh infusion of capital, Ayna is poised to expand its technological capabilities and further disrupt the product photography landscape, reinforcing its commitment to delivering cutting-edge solutions that redefine visual content creation in the digital age.
In summary, Ayna’s successful seed funding round not only underscores investor confidence in its vision but also positions the startup at the forefront of transforming how brands approach and execute product photography through advanced AI innovation.