CHOSEN, a burgeoning skincare startup based in Chennai, has successfully closed a seed funding round, raising USD 1.2 million from friends and family investors. This milestone follows a significant equity-free grant of USD 100,000 received through the SPARK program by Peak XV Partners, aimed at supporting women entrepreneurs.
Dr. Renita Rajan, the founder of CHOSEN, highlighted its strategic importance in expanding the company’s operations and exploring new avenues for growth. Dr. Rajan outlined plans to forge partnerships with various B2B sectors, including hospitality, health, travel, and leisure, to broaden the distribution channels. She also disclosed the company’s ambition to secure pre-series funding ranging from USD 10 to USD 20 million later in the year.
Founded by cosmetic dermatologist Dr. Renita Rajan, CHOSEN has earned acclaim for its dedication to formulating safe and effective skincare products. With a current portfolio of 34 Stock Keeping Units (SKUs) and 12 additional products in development, CHOSEN is poised to introduce several new offerings over the next 18 months. Notably, the brand caters to specialized segments such as pregnant and nursing mothers, reflecting its commitment to addressing diverse skincare needs.
Dr. Rajan underscored CHOSEN’s overarching mission of creating enduring, safe, and effective wellness solutions. She emphasized the company’s focus on delivering products that offer long-term benefits, a testament to CHOSEN’s unwavering commitment to quality and innovation. Bolstered by a workforce of 130 employees, CHOSEN is on the cusp of significant expansion. The company anticipates a twofold increase in scale within the current fiscal year, positioning itself as a formidable contender in the competitive skincare industry