Mannlich Targets ₹100 Crore ARR After Festive Sales Surge And 4X Revenue Growth

Men’s grooming brand Mannlich is targeting ₹100 crore in annual recurring revenue (ARR) over the next 18 months after recording strong festive demand. During Diwali, daily orders for its gift packs surged nearly 300%, while average order value doubled. The brand also reported September 2026 net revenue of approximately ₹2.6 crore, nearly five times the figure recorded a year earlier.
Founded in 2023 by Pritam Kudev, Mannlich offers specialised men’s personal-care products across body, lip, underarm and intimate hygiene categories. Having served over 10 lakh customers and achieved EBITDA profitability, the company is expanding across quick commerce and online marketplaces while planning to enter adjacent categories such as face wash and sunscreen.
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