iD Fresh Food Sees ₹50 Crore Secondary Deal As Early Investor Blue Ashva Capital Exits
A ₹50 crore deal involving just 1% equity highlights investor interest in India's fresh-food market! @upsurge India has led a secondary transaction worth over ₹50 crore in Bengaluru-based iD Fresh Food, alongside co-leads Triumph Global Fund and White Whale Ventures. The deal involved the transfer of approximately 1% equity, enabling existing investor Blue Ashva Capital to exit its entire stake.
Founded in 2005, iD Fresh Food has built a strong presence in the ready-to-cook category with products such as idli and dosa batter, Indian breads and chutneys. Its revenue reportedly grew from ₹558 crore in FY24 to over ₹870 crore in FY26, reflecting the brand's expansion in India's fresh-food market.
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