PlatinumRx in Talks to Raise $32 Million Led by Sofina at Up to $200 Million Valuation

Bengaluru-based healthtech startup PlatinumRx is reportedly in talks to raise $32 million in a funding round led by Belgium-based investment firm Sofina Ventures, with the proposed deal valuing the company between $150 million and $200 million. Founded in 2023 by Ashutosh Pandey and Piyush Kumar, PlatinumRx is building an online pharmacy platform focused on making prescription medicines more affordable by helping customers discover lower-cost alternatives with the same composition.

The proposed investment comes as PlatinumRx expands its presence in India's online pharmacy market. The company previously raised $6 million in a Series A round in 2025, backed by Stellaris Venture Partners and India Quotient, and claims to have served more than 10 lakh customers. If completed, the new round could provide significant capital to strengthen its supply chain, fulfilment network and technology capabilities.

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