Lenskart.com has launched Lenskart evolv, its first concept flagship store in India, at Worli, Mumbai.

Lenskart.com has launched Lenskart evolv, its first concept flagship store in India, at Worli, Mumbai. The new retail format brings together eyewear, fashion, design and technology, featuring a distinctive chrome-finished interior designed to make eyewear discovery more interactive.

The store offers AI-assisted eye testing, remote optometrist consultations and a digital shopping assistant. Lenskart says it plans to explore a limited number of additional stores under the new concept, extending its technology-led approach into physical retail.