Vectorial AI, an AI startup founded by Taranveer Singh, Jasmine Kaur and Rahul Garg, has raised $3 million in seed funding to advance its human behaviour simulation platform.

Vectorial AI, an AI startup founded by Taranveer Singh, Jasmine Kaur and Rahul Garg, has raised $3 million in seed funding to advance its human behaviour simulation platform. The round was backed by Smilegate, SenseAI Ventures, Berkeley SkyDeck, Berkeley AI Research Lab, Dent Capital and other investors, including product leaders from Meta, Shopify and Mastercard.

The company enables product, design and marketing teams to simulate how consumers might respond to products, digital experiences and advertising campaigns before launch. The fresh funding will support new behavioural data partnerships and the development of its SAPIENS 2.0 model. Vectorial is also expanding its presence in India, where it says around 500,000 of the 2.5 million people modelled on its platform are from the country.