Indian performance-wear brand ReplyAll has raised ₹9.7 crore in a funding round led by Sadev Ventures (Formerly Eternal Capital) and AtomXVII Venture Capital, with participation from ISV, Long…

Indian performance-wear brand ReplyAll has raised ₹9.7 crore in a funding round led by Sadev Ventures (Formerly Eternal Capital) and AtomXVII Venture Capital, with participation from ISV, Long View Ventures, existing investors Sparrow and Antler, and angel investors. Founded by Rushabh Sanghavi in 2025, the brand focuses on comfortable, functional clothing for everyday life.

The fresh capital will support fabric research and development, product design, category expansion and retail growth. With products such as the Coolest Tee, All-In Pants and Stepwise Tee, ReplyAll aims to strengthen its presence in India's everyday performance-wear segment.